Tuesday, August 21, 2012

So Who is Creating my Content??

It's raining outside, and the somehow feel intruged sitting alone in my hostel room that what's gonna be the future of Content? I mean really I am addicted to passively consuming digital content all the time be it tech blogs like Techcrunch , pluggd.in, mashable, pandodaily , tids bits of  online cultural shit, music videos , songs, business articles and not to forget constant stream of social media driven 'recommended' links. Lot of it actually whizzes away the moment i swift to the next link  , but some of them really hit my head like a bunch of hammers. I just love it. But there is one more important thing that digital content  consumption only makes sense if you are applying it somewhere. By doing things and being focussed to 'em...I guess iam drunked and i don't even know what i am saying. but ya keep on doing awesome stuff that you do everyday, cz it does make a difference  

Now the Shit is Getting Real


I have always fantasized about this kind of technology, and finally it is here. This isn’t a game system that roughly maps your hand movements.  The Leap technology is 200 times more accurate than anything else on the market — at any price point. Just about the size of a flash drive, the Leap can distinguish your individual fingers and track your movements down to a 1/100th of a millimeter.I mean just imagine the fucking possibilities that can come out of this kind of gesture based technology.

    I remember reading about an indian company called kinetic.io working on similar grounds. they had rolled out their API for the developers.Even i applied for one , but i never heard about 'em after that. I wonder what happened to 'em. but who cares since leap is here and it is here to stay for sure. I seriosuly need to cut those fruits to slices with my fingers.

Ecommerce everywhere

Throughout the day I was feeling kind of uneasy, afterall I was coming from a long weekend staying at home. Coldplay has turned out to be a saving grace for my bipolar moodswings. I am still struggling to finish with steve jobs , after a point it gets all saturated and same so I am intentionally trying to put a break. Today I was thinking about emergence of Ecommerce in India and its subsequent future. BTW I was quite surprised to realise that the biggest ecomm website in india is not the much hyped flipkart, but Tata steel promoted mcommerce which is more of a b2b ecomm and it has done flabbergasting amout of online trade since its 6(iam not sure) yrs of inception.
      After the technologies for developing an ecomm website went more or less opensource ( eg magento ) , everybody seems to be working on one. But the point which is often neglected is that ecomm not is about fancy interface and you over exaagerated product portfolio, but rather a highly efficient logistics and supply chain management of products. your stock inventory managment, warehousing , invoicing and what not. Pluggd.in recently featured few startups which are working to fill this very imp needgap, becz like it or not ecomm is gonna boom in the near time. these startups help provide the required scale-as-you-go infrastucture and managemnt dashboards to ecomm. websites.
   i am really keen on understanding the whole process of making an efficient ecomm from scratch , which i soon plan to integrate with my web media platform. So it will be kind of a contextual ecomm which is integrated closely with your passive content consuption.

The future
i personally think that the future of ecomm is not shopping from your deski or lappy, but through tactile and mobile expericne. imagine you are in a shop where you can touch , feel and choose your favourite product and buy it just by checking it in your mobile app. and bang it will be deleivered to your doorstep. the various points of friction shall be removed and a seamless shopping exp will emerge which will completly topple over the convetional retail

Why Network 18 Sucks

Network 18 is one of the small players among the media conglomerates and entertainment networks. It has almost 17 internet companies and many news channels under it's head. One of the things that haresh chawla,CEO of group couldn't do during his tenure was to actually consolidate the company and bring out sustainable and pioneering brand out of it. Out of the total 17, some of the internet businesses are just guzzling down cash and very few of them are actually generating some revenue for the company such as bookmyshow.com, burrp.com, ibnlive.com and few more.
     Network 18's most of the growth is majorly acqiuscition led. Haresh Chawla claims that the company has been really good with these aqquisitions in terms of keeping intact the managment and structure of the original company.
The real pain point seems to me is that the company is actually trying to do too much and is just being jack of  all trades and master of none. It really needs to streamline and consolidate its portfolio of companies and ultimately focus on handful few ventures and make them worldclass. I seriously wonder why it even has companies like myschool.in.com and toplearnings.com under its hat.
    Though everything is not as bad as it seems as reliance industeries has recently decided to pump in a sum of 1.5k crores in the company , which it has to allocate at the right places if it was to emerge out of the competition which is very much needed in the business world of media and entertainment.